Tuesday, October 19, 2004

VENUS gets "Happy" again!

Atlantic Beach, FL
October 18th & 19th, 2004

VENUS USA, the worlds largest swimwear company holds their final International Model Search and Happy Vodka, Happy Rum, Happy Tequila and Happy Gin host two VIP parties to celebrate!

The first event was held at Ragtime Tavern, a historic bar, the second at Sea Turtle Inn in the heart of Atlantic Beach, made famous by author John Grisham in his book “The Bretheren”. The parties were both attended by more than 30 beauties from all over the globe, all whom received a gift bottle of their favorite Happy product.

“In an unusual twist of fate, the Federal Bureau of Investigations had a training group session at the hotel that ended the night of the VENUS party, so I invited the entire FBI group to join us at the party…” says Gray C. Solomon of Liquor Group, “no one will believe this but the room was filled with beautiful models and FBI agents! It sounds like a scene from a comedy movie!”

“Surreal party moments aside, VENUS and Happy have a long history of co-promotion, so we wanted to send off the Model Search with a great party!” says C. J. Eiras, President of Happy Vodka Corporation. VENUS will now move to booking only professional “supermodels” for their catalogs, but that does not mean the end of VENUS & Happy events. VENUS will now begin a new era of events, such as a special VIP Jacksonville Superbowl event in tandem with Happy. Happy looks forward to continuing a long relationship with the swimwear giant, because where there are bathing suit beauties there is certain to be someone who is “Happy”!

For more information visit
www.DrinkHappy.com
Contact: Press@DrinkHappy.com
or call 904-565-2633

Don't Worry…Drink Happy! TM

Thursday, October 14, 2004

Happy Vodka sponsors meet and greet with General Tommy Franks!

Jacksonville , FL – Happy Vodka is proud to play a part in presenting a lecture and VIP after-party with honored guest General Tommy R. Franks, a lifelong military man who led coalitions of more than sixty nations in wars in Iraq and Afghanistan . Franks has won the respect and admiration of the nation with his understated demeanor and reassuring honesty. General Franks guided, motivated and inspired 250,000 troops worldwide in execution of precise military operations. With his easy style and good nature, Franks empowers audiences to be better leaders and explores current events with the analysis of an experienced participant in world affairs.

A true hero, Franks is also well known as the soldier's soldier who began serving his country in 1967 during the Vietnam War, and rose through the ranks during his more than thirty years of military service.

Jacksonville Mayor John Peyton, Florida Congressman Ander Crenshaw and many business and community leaders were among the dignitaries at the VIP after party sponsored by Happy and held for General Franks at the impressive mansion of Mr. McGehee , owner of Mac Paper Corporation.

General Franks captivated the crowd, then at the after-party he mingled with the crowd, shaking hands, offering photo ops and truly enjoying the laid back Jacksonville lifestyle.” says Gray C. Solomon of Liquor Group, who coordinated the event with the Florida Forum. Of course, all of the Happy products were present to greet the General at the bar…

For more information visit
www.DrinkHappy.com
Contact: Press@DrinkHappy.com
or call 904-565-2633

Don't Worry…Drink Happy! TM


Wednesday, October 6, 2004

Go West…young brand…go West!

Cheyenne, WY – Yet another of the NABCA member control states finally got a release of their back ordered Happy Vodka, Happy Rum, Happy Tequila and Happy Gin, today the first shipment of Happy to the State of Wyoming commenced. “It is a perfect time to expand the distribution to new markets,” says Gray C. Solomon of Liquor Group “…the Holidays are always a great time to introduce new and exciting products!"

Happy Vodka Corporation continues in 2004 to manufacture and bottle the Happy Family, which before year-end will reach a staggering 600% more production than the prior three years combined! Even with all of this bottling, the back orders from Happy customers are still not satisfied. “We are making and filling the Happy product bottles as fast as we can, our production capacity is at 110%, but we will get all of our back orders filled soon!” commented C. J. Eiras, President of Happy Vodka Corporation regarding the allocation issue for customers. There are multiple production runs scheduled for the balance of 2004, and a scheduled cool down period for January and February of 2005 to work on new product development and distribution logistics planning.

“As Happy expands to the Western US , we must also establish additional warehousing and logistics support, especially now that we are expanding our product line by up to 14 products in 4 sizes before the 2005-year end…” touted Eiras “…our growth will require heavy logistical support and careful planning so that we do not outgrow our britches!”

As far as the West goes; “ Wyoming is an exciting state full of possibilities, and we are very pleased to be a part of the liquor products sold in this wonderful place!” says Eiras, and we could not agree more.

For more information visit
www.DrinkHappy.com
Contact: Press@DrinkHappy.com
or call 904-565-2633

Don't Worry…Drink Happy! TM