Thursday, March 26, 2009

SurReal Vodkas Featured at Mural De' Spring Arts Benefit Event

March 26, 2009, Jacksonville, FL. - The SurReal Vodka line distributed in Florida by Liquor Group Florida LLC, a state level affiliate of the Liquor Group Wholesale (OTCBB: LIQR) distribution network, was recently featured at the March 21, 2009 Mural de' Spring fund raising event benefiting The Concentric ARTS Educational Fund held at the "Open Gallery" of the Haydon Burns Library in Jacksonville. Hundreds of arts patrons in formal attire enjoyed exotic cocktails prepared with the SurReal line of Latvian vodkas while watching world renowned street muralist Jim Phillips and his team of talented artists complete "Flight of the Butterfly", a mural that was sectioned into pieces and auctioned off at the end of the evening with the funds raised going to Concentric ARTS. Dancers from the Dance Trance troupe also entertained guests to the accompaniment of local musicians.

The Concentric ARTS Educational Fund provides scholarships to students and grants to artists in order to enrich the greater Jacksonville community. The fund also sponsors the annual Downtown Sidewalk Chalk Art Festival featuring locally, nationally and internationally known artists. SurReal Vodka National Sales Manager Daniel Mahdavian said that the brand "was pleased to have the opportunity to support this arts organization with products that represent the pinnacle of the distiller's art."

The SurReal line of super-premium vodkas were first introduced to the Florida market at the end of 2008 and have been gaining rave reviews from sophisticated drinkers around the state. The heart of the SurReal line is the classic straight vodka. Crafted in gravity stills from Baltic winter wheat, stalk grain and crystal clear water from pure regional sources, this is one vodka that you will want to sip and savor. The distinctive nose and silky smooth soft finish earned SurReal a 92 point rating from Anthony Dias Blue in a review that will appear in the February 2009 issue of The Tasting Panel Magazine. Of course, this super-premium vodka is also the base for each of the flavored vodkas in the line. Each variety is bottled in a distinctive frosted bottle with a window revealing the iconic landmarks of a city whose spirit is captured by the product inside.

SurReal Red Berry Crème combines the essences of Raspberries and Strawberries from the Provencal region of France with a light crème finish. Perfect straight or on the rocks, this elegant flavor is a surprisingly versatile mixer too.

SurReal Ginger Peach offers a kiss of ginger highlighting the fresh flavor of Japanese peaches from the Shikoku region. A superior mixer with sake, lemonade or champagne this refreshingly unique flavor is also quite enjoyable on its own.

SurReal Grape blends the subtleties of Italian Muscat grapes with simple exuberance of California Concords. A bold grape nose and signature silky SurReal finish make this a crowd pleaser

For additional information about these or other products in the Liquor Group portfolio visit our website at www.LiquorGroup.com or call 1-866-REACH-LG (1-866-732-2454)
Liquor Group Wholesale’s successful and innovative approach to the distribution industry has been a key element in the growth and development of many mid sized, small and emerging brands. The Liquor Group corporate model and culture is now finding success with larger, better known brands and is expanding with Liquor Group into additional states and markets. Liquor Group’s ideology and business model offer brands the versatility and flexibility needed in order to both grow and meet the compliance requirements unique to each state’s laws and regulations